Backlinks
Two views of your backlink profile: the whole-web census, and the links we read ourselves
Most backlink tools give you one number and leave you to trust it. We show you both layers separately. The market view is bought from a commercial index and tells you how big and how authoritative your profile is. The crawled view is our own scraper: fewer links, but for each one we can tell you its exact anchor text, whether it sat in the page's body copy or its footer, and the sentence it was written into.
How it works
Pick a study
Sign in and open a study with your website set as its primary site.
Buy the market view
One click pulls your domain's profile from DataForSEO: referring domains, total backlinks, domain rank, spam score, a month-by-month history, up to 1,000 distinct referring domains with an example link from each, and the rival domains competing for the same links. It costs credits because we are buying it, so the page always tells you the price before you spend and says "up to date" when there is nothing new to buy.
Our own crawler adds the detail
Every page Baseline Labs fetches anywhere on the platform has its outbound links extracted and stored. Where one of those points at you, we keep the anchor text, the rel attribute, how many times we have seen it, and where on the page it sat.
Read the link, not just the count
Expand any crawled link to see the sentence it was written into, with the anchor highlighted. Compare your referring-domain count against the competitors your study already tracks, and open the link graph to see how the domains linking to you connect to each other.
What it measures
Frequently asked questions
See who is already linking to you
Sign up freeBacklinks
Two layers, kept apart. The market view is bought from a commercial index and answers how big your link profile is. The crawled view is what our own scraper has read, and answers what each link actually says and where it sat on the page.
Market view
Bought data. This is the census: how many domains link to you across the whole web, how authoritative they are, and how clean the profile looks. It is priced per domain, so nothing here is fetched until you ask for it.
Referring domains over time
Link gap
Your referring-domain count against the competitors this study already tracks. Market numbers on both sides, so it is a like-for-like comparison.
Links we have read ourselves
Not a second opinion on the total above, and never to be added to it. These are the individual links our own crawler fetched and parsed. Far fewer, but for each one we hold the exact anchor text and where on the source page it sat - which is the difference between a writer choosing to link to you and a template doing it automatically.
Top referring domains - crawled
Top anchor texts - crawled
Individual links
Two sources, listed separately. The bought list is the census - it will usually be far longer. The crawled list is the one we can say more about. A link can appear in both; the two counts are never added together.
